CitenzoAnswer Engine Optimization (AEO)
Optimizing your content to be the answer that AI engines and featured snippets give, rather than a link in a list.
Answer engine optimization (AEO) is the practice of shaping your content so that answer engines — AI assistants and features like Google's featured snippets and AI Overviews — surface it directly as the answer to a question. Instead of competing for a rank in a list of links, you're competing to be the response itself.
In practice AEO and GEO overlap heavily and are often used interchangeably. AEO leans toward the 'be the direct answer' angle; GEO is the broader practice of being recommended and cited across generative AI engines. Both reward clear, question-shaped content with direct, quotable answers.